Download Creative, Inc.: The Ultimate Guide to Running a Successful Freelance Business, by Joy Deangdeelert Cho, Meg Mateo Ilasco
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Creative, Inc.: The Ultimate Guide to Running a Successful Freelance Business, by Joy Deangdeelert Cho, Meg Mateo Ilasco
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As the hipster classic Craft, Inc. did for crafters, this book will teach all types of creatives illustrators, photographers, graphic designers, animators, and more how to build a successful business doing what they love. Freelancing pros Meg Mateo Ilasco and Joy Deangdeelert Cho explain everything from creating a standout portfolio to navigating the legal issues of starting a business. Accessible, spunky, and packed with practical advice, Creative, Inc. is an essential for anyone ready to strike out on their own.
- Sales Rank: #76039 in Books
- Published on: 2010-07-28
- Original language: English
- Number of items: 1
- Dimensions: 8.00" h x .63" w x 5.63" l, .77 pounds
- Binding: Paperback
- 184 pages
About the Author
Meg Mateo Ilasco started her freelance business, Mateo Ilasco, in 2005 and is the author of Craft, Inc. and the Craft, Inc. Business Planner. Meg lives in the San Francisco Bay Area.
Joy Deangdeelert Cho launched her design business, Oh Joy!, in 2005. She works with clients nationwide and authors an award-winning design blog. Joy lives in Philadelphia.
Most helpful customer reviews
45 of 48 people found the following review helpful.
A great resource!
By dannielle
I found this book to not only be an interesting read but very informative too. It starts off as a guide for those who have never freelanced before but as you move on through the chapters it suggests that you have started your business and by the end it talks about the future.
It is a great book for those who are starting out at the very beginning but is also useful for people (like me) who have been working for themselves for a while. There is information on setting up a portfolio, what kind of person you need to be to be able to do this sort of work and has a big focus on those that work for clients.
For me, the best parts of the book were the profile interviews with other creative freelancers who are successful in their own business as well as the chapters on pricing, agents and balancing work and personal life.
The pricing chapter was particularly helpful to me, so much so that I actually wished I could hug the authors when I read it.
I also appreciated the chapter on finding an agent and whether that might be the right decision for you. The balancing of work and personal life (something I'm not that great at) was also helpful, especially from a standpoint from someone who's been-there-done-that.
The book is honest and funny at times and it doesn't make the world of freelancing sound like a whole lot of long lunches and never ending holidays, which I think adds to its usefulness. But it doesn't make it sound like a hell that you'll wish you never entered either. I will also note that while it is written for an American audience, other than the parts about becoming a business in a legal sense and the tax requirements, it seems pretty universal and certainly applicable to Australian and international readers.
I will be keeping this book close to hand so that I can refer to it over and over, I think it will be a great resource and I'm already considering buying another copy for a friend of mine who I think will benefit from it too.
Thanks to Meg and Joy for writing this resource, I think it's the kind of book that will stay relevant for years to come.
24 of 26 people found the following review helpful.
Great for established freelancers!
By Meg Lewis
I haven't been freelancing for long, but I've been in the game long enough to not be too much of a newbie. I knew a lot of the nuts and bolts information about freelancing, but Creative Inc. was such a motivational help to keep me going strong! It's so nice to read a book on this topic without being discouraged about legal jargon and business plans galore! Creative Inc. is the perfect mix of detailed information and friendly advice. The interviews with a diverse selection of freelancers is also really encouraging. Everyone in the book really understands what you are going through and has been there themselves. I think this book is a great buy for any type of designer/creative looking to work for themselves. Hey, if you're stuck behind a cubicle, read this and it will certainly change your life.
48 of 56 people found the following review helpful.
Freelance Fantasy
By ElmoTheCat
This is hardly "the ultimate guide." If you're really wanting to freelance, this is fluff and fantasy. It's a cutesy book with some good information, but light on reality. One point not addressed was what one should do, and which happens if you don't get paid, and is rather important! Seriously if you want to get started, the book to get into is the Graphic Artist's Guild Handbook of Pricing and Ethical Guidelines, The Freelancer's'Bible, and/or join the Graphic Artist's Guild and/or AIGA. There are any number of books better than this. Fun to look at, but not very useful. Do NOT quit your job based on this book. Seriously disappointing.
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